TOW Cloud
Cloud Free
Up to 20 users
All product capabilities included
$0
- Bring your own AI key
- Projects, docs, memory, and review
- Hosted by TOW
Pricing
One product. No feature-gated tiers.
Every current product capability is included on every eligible TOW plan. Price changes with seats and AI endpoint choice; hosting responsibility changes with deployment—not with the software you unlock.
No tier-based feature upsells or hidden feature charges. Enterprise support is a separately scoped service.
TOW Cloud
Cloud Paid
21 or more users
All product capabilities included
$10per seat / month
- Bring your own AI key
- Projects, docs, memory, and review
- Hosted by TOW
Self-hosted
Self-hosted Free
Up to 20 users
All product capabilities included
$0
- Bring your own AI key
- Projects, docs, memory, and review
- Run on your infrastructure
Self-hosted
Self-hosted Paid
21 or more users
All product capabilities included
$10per seat / month
- Bring your own AI key
- Projects, docs, memory, and review
- Run on your infrastructure
TOW Enterprise
Enterprise
For companies that need contracted support and SLAs
All product capabilities included
- Enterprise support for companies
- Contracted enterprise SLAs
- Cloud or self-hosted deployment
Compare your software costs.
Choose one tool from both sets and we will automatically use their closest comparable public tiers.
$5,234.40 / year
Jira · Premium$14.54 / seat / monthDefault monthly display; progressive pricing is not modeled
Official pricing$3,758.40 / year
Confluence · Premium$10.44 / seat / monthDefault monthly display; progressive pricing is not modeled
Official pricingReviewed July 11, 2026. Estimates use published USD list rates multiplied by 12 and intentionally extrapolate normalized rates through 5,000 members. They do not model promotions, taxes, progressive or negotiated pricing, minimum seat bundles, plan caps, role-based billing, add-ons, AI credits or usage, self-hosted infrastructure, or enterprise quotes. Coda became Superhuman Docs in July 2026 . Confirm each linked vendor source before purchasing.
Plan comparison
What is included—and what changes.
Every plan shares the same product capabilities. Compare price, eligibility, hosting, AI setup, and separately scoped enterprise service.
Shared capabilities
All plans include
No feature tier to decode. Start with the complete current product.
- Projects and custom work types
- Boards and workflows
- Planning, time, dashboards, and reports
- Docs, wiki, memory, and search
- Forms and request portal
- Automations
- Roles, permissions, and OIDC
- AI assistance, agents, and human review
Plan differences
Choose deployment, AI, and support.
Cloud or self-hosted. Your AI or TOW AI. Add Enterprise when your company needs contracted support and SLAs.
Scroll horizontally to compare every plan.
| What changes | Cloud | Self-hosted | Enterprise | ||
|---|---|---|---|---|---|
| FreeUse your own AI key | PaidChoose your AI option | FreeUse your own AI key | PaidChoose your AI option | EnterpriseEnterprise support and contracted SLAs | |
| Software seat price | FreeNo software seat charge | FreeNo software seat charge | Talk to usSupport and SLA scoped to your requirements | ||
| Eligibility | Up to 20 users | 21 or more users | Up to 20 users | 21 or more users | For companies that need contracted support and SLAs |
| Hosting responsibility | Hosted and operated by TOW | Hosted and operated by TOW | Run on your infrastructure | Run on your infrastructure | Cloud or self-hosted |
| AI endpoint and usage | Provider usage billed separately | Use your own AI or a TOW-managed endpoint | Provider usage billed separately | Use your own AI or a TOW-managed endpoint | Use your own AI or a TOW-managed endpoint |
| Support and SLAs | Enterprise support available separately | Enterprise support available separately | Enterprise support available separately | Enterprise support available separately | Enterprise support and contracted enterprise SLAs |
Cloud
Free
Use your own AI key
- Eligibility
- Up to 20 users
- Hosting
- Hosted and operated by TOW
- AI endpoint and usage
- Provider usage billed separately
- Support and SLAs
- Enterprise support available separately
Paid
Choose your AI option
- Eligibility
- 21 or more users
- Hosting
- Hosted and operated by TOW
- AI endpoint and usage
- Use your own AI or a TOW-managed endpoint
- Support and SLAs
- Enterprise support available separately
Self-hosted
Free
Use your own AI key
- Eligibility
- Up to 20 users
- Hosting
- Run on your infrastructure
- AI endpoint and usage
- Provider usage billed separately
- Support and SLAs
- Enterprise support available separately
Paid
Choose your AI option
- Eligibility
- 21 or more users
- Hosting
- Run on your infrastructure
- AI endpoint and usage
- Use your own AI or a TOW-managed endpoint
- Support and SLAs
- Enterprise support available separately
Enterprise
Enterprise
Enterprise support and contracted SLAs
- Eligibility
- For companies that need contracted support and SLAs
- Hosting
- Cloud or self-hosted
- AI endpoint and usage
- Use your own AI or a TOW-managed endpoint
- Support and SLAs
- Enterprise support and contracted enterprise SLAs
Every TOW plan includes the complete current product capability set. Enterprise support is a separately scoped service. Contracted enterprise SLAs are available with Enterprise; neither unlocks software features.
AI capabilities require a configured own-AI or TOW-managed endpoint. Provider usage for your own AI, self-hosted infrastructure, taxes, and negotiated services are separate.
FAQ
Questions worth answering clearly.
Current product, deployment, and commercial boundaries.
What does BYOK mean?
Bring your own key: your organisation configures compatible AI provider credentials while TOW provides the application, context, agents, permissions, and review flows.
Is there an annual discount?
No annual discount is claimed on this page. The yearly control shows the monthly rate multiplied by 12.
When is self-hosted TOW free?
Self-hosted Free is available for teams with up to 20 users.
Can paid self-hosted plans run air-gapped?
Yes. The Docker Compose deployment can operate fully air-gapped when every configured dependency remains inside the isolated environment.
When is TOW Cloud free?
Cloud Free is available for teams with up to 20 users.
Do higher-priced plans unlock more product features?
No. Every current TOW product capability is included on every plan. Paid software pricing changes with deployment, seats, and the selected AI option. Enterprise adds separately scoped support and contracted SLAs, not software features.
What does Enterprise add?
Enterprise adds separately scoped support for companies and contracted enterprise SLAs. It can be scoped for cloud or self-hosted deployment and does not unlock additional software capabilities.
Which costs are separate from the software seat price?
BYOK provider usage, self-hosted infrastructure, taxes, enterprise support, contracted SLAs, and negotiated services are separate. Those services and operating costs do not unlock additional product capabilities.